Apples

Who the hell is BOE, Apple’s new iPhone 12 screen supplier?

It’s a strange fact in the world of electronics that many competing brands you would think to be sworn enemies actually rely heavily on each other to make flagship products. This fact is thrown into sharpest relief when, as has happens frequently, companies sue each other while continuing to collaborate.

While Apple designs the market-leading CPUs that power its iPhone devices – and, soon, the silicon inside its MacBooks – the company has long relied on third-party manufacturers for its screens. Apple’s list of chosen suppliers has forever been dominated by big-name competitor brands, namely South Korea’s LG and

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What Apple’s Glass project can learn from Magic Leap’s mistakes

It’s easy to pinpoint where it all went wrong for Magic Leap. It wasn’t the dazzling demo videos or the ILM and Weta partnerships or even when Beyoncé was reportedly bored by an augmented reality mermaid. It was when we started to see the thing, what would become the Magic Leap One headset.

The startup’s idiosyncratic founder Rony Abovitz just announced he’s stepping down as Magic Leap pivots to enterprise, healthcare and defence. This comes after Abovitz announced he was looking to be bought out in March then raised a $350 million investment round, to add to the staggering $2.6

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The secrets behind the runaway success of Apple’s AirPods

If you started a business in an ultra-competitive space in consumer tech, and within three years it was earning more revenue than AMD, Spotify, Twitter, Snap or Shopify, you’d justifiably be pleased with yourself.

Apple’s wearables, home and accessories division has done just this, and you can bet that its collective corporate socks are rolling up and down in glee with every mention, internally and externally, of its favourite creation: AirPods. The wireless earphones made the company an estimated $7.3 billion (£5.6 billion) in revenue in 2019, up from an estimated $3.3 billion in 2018 – a 121 per cent

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How Apple’s U1 chip could change the iPhone forever

Despite much fanfare around its other recent silicon creations, Apple didn’t give any stage time to its new U1 chip when it was introduced in September 2019 alongside the iPhone 11. The chip didn’t didn’t get much press coverage, either – in part because it is currently used only for the company’s local file-sharing system, AirDrop.

But in space-limited handsets like the iPhone, a new component isn’t introduced unless it has a significant role to play: the U1 chip could be the basis for applications that will be core to future Apple products and services.

The U1 utilises a wireless

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